Welcome — I’m a multidisciplinary creative and strategy leader with 13+ years of experience shaping design initiatives, user experiences, and multichannel campaigns for in-house teams and agencies across diverse industries.

Senior Art Director on an integrated campaign with Target, LEGO, and Marvel celebrating fearless imagination through film, digital, and experiential activations—Clio Award winner and #1 Black Panther market share among retailers.

Senior Art Director leading digital and in-store lifestyle and product imagery for brands of all sizes—overseeing creative concepts, crew coordination, talent curation, location scouting, and hair & makeup direction.

Partnered with business leaders and engineering teams to develop and deploy an internal-facing iOS app that digitized the inventory tracking process, boosting operational efficiency and enhancing employee satisfaction.

Served as creative lead on a pitch-style broadcast show that blended storytelling, competition, and philanthropic impact, spotlighting Black entrepreneurs. Nominated for a NAMIC Visionary Award. Available to stream on Peacock.

Senior Art Director leading Target’s Black Beyond Measure collaboration with Essence to develop an integrated 360° campaign spanning broadcast, digital, and experiential touchpoints.

As Senior Art Director, led brand development, launch campaign, and e-commerce experience for Maddie, a sportswear line by Gen Z influencer Maddie Ziegler—winner of Telly and Shorty Awards.

In partnership with Steven Spielberg and Goodby, Silverstein & Partners, Xfinity.com launched a digital experience that left a lasting impact on audiences and drove increased conversions.

Led a team in creating a thoughtful marketing strategy and whimsical visual identity to effectively support and amplify the organization's mission of inspiring individuals to think better, feel better, and do better.

Leveraged insights and industry trends to curate strategic product grids for Target Finds, an inspiration hub with over 4 million monthly visitors showcasing UGC, reactive trends, social stories, and partnerships campaigns.

Senior Art Director on the Target Fun Easter campaign, reimagining seasonal traditions through playful, inventive storytelling across motion, photography, and social media touchpoints.

Collaborated with stakeholders to create high-impact, inspirational digital activations and campaigns that encouraged users to explore cross-category product offerings.

Led lifestyle, dot.com, and social art direction, partnering with stakeholders to create an impactful Autumn campaign that inspired guests to explore cozy, wild, and free-spirited home décor collections.

Designed a series of UX experiences to enhance Vanguard’s Learn Hub, boosting engagement with investor resources and educational tools, and earning a #3 ranking among financial learn hubs.